Cover letters | Navigating the use of AI in the recruitment process is new for everyone

If you've ever written or read a cover letter, you will have most likely sighed.

The feelings of writing a cover letter - even for a role you are so, so keen on - are often overwhelming, the balance of keywords, enthusiasm and expertise teetering along the cliff edge of word count and paragraph length.

And the same often goes for recruiters, aiming to draw in top talent, and avoid cliché at al costs.

Enter AI. From helping applicants formulate the bones of a cover letter, to writing test material for second-stage interview tasks, programmes like ChatGPT can be time savers, for sure. And not just a time saver - for those who are keen to impress, AI can add in particular key words, phrases, and even create a tone of voice that will appeal to the values of the company which is recruiting.

And on the other side of the process, of course, are recruiters who can use AI to generate job descriptions, or to write social media posts to appeal to the 'right' candiates. Recruitment by robot, you might say.