Phil Cohen

Customers Success Manager


 

Transform your culture by harnessing the power of employee engagement


 

Phil Cohen

Customers Success Manager



 

Phil Cohen

Customers Success Manager


How do you define your company culture? How do you keep tabs on how well it is manifest within your business? How do you show it is adding value?

Up until now these questions have been almost impossible to answer. If culture is “what happens when nobody is looking”, how can you expect to measure it? But in an age when every other aspect of business performance is being measured to three decimal places, having wishy washy corporate value statements really won’t cut it.

All this has changed with the advent of more accurate measurement of employee engagement – something that up until now had been consigned to tedious annual/quarterly surveys which were often out of date before the data even made it onto a PowerPoint slide. Now we can get more accurate data through much shorter, regular pulse surveys, AI can quickly build a picture of the engagement levels of the team and how that is reflecting company culture.

What is employee engagement and how does it impact the EX?

Employee experience refers to the overall perception and attitudes of employees towards their work, including factors such as job satisfaction, workplace culture, and the ease of use of systems and processes. Employee engagement, on the other hand, refers to the level of involvement and commitment that employees have towards their work and the organization. It is often reflected by an employee's willingness to put in extra effort, their sense of purpose and motivation, and their sense of belonging within the organization.

 

What are the benefits of improving employee engagement?

Gallup’s report on employee engagement shows that companies with a highly engaged workforce have 21% higher profitability. They also have 17% higher productivity than companies with a disengaged workforce. To learn more about the correlation and benefits, check out our recent post on the benefits of employee engagement.

Employee engagement isn’t measured along a single dimension. Leadership, communication, trust, and the work environment are just some of the variables that research suggests influence engagement. Not all of them though will be equally important to every business, and you need to decide what the mix of those variables looks like for your organisation. Once you’ve done that, you’ve effectively defined your company culture, and, through regular data collection via short pulse staff surveys, you are able to measure how it changes over time – and take corrective measures to bring it back on track.

By linking company culture with employee engagement, you are able to see how your culture is adopted in reality in the business; but you can also show how your culture profile adds value in terms of productivity and motivation (as well as reduced stress, absence etc) - things that are important to you and your senior leadership team.

We have built a complete guide on employee engagement where you can find more information on the topic.

When companies regularly collect and monitor employee engagement data, they can identify areas for improvement and take targeted action to enhance the employee experience, champion company culture and drive business success.

At Winningtemp, our powerful AI uses machine learning to ensure your pulse surveys are focused on the topics which matter most to successful organisations. Our unique platform analyses data, finds trends and provides suggestions for actions to enhance employee wellbeing and engagement.

To learn more about how Winningtemp improves employee engagement using surveys and AI, watch our 2-minute video on the link below.