Character DNA measures all the critical aspects of a person’s personality and communication style – and presents that information in a highly readable 5-page report. Everyone is presented with a colour: red, yellow, green or blue. Each colour has its own dynamics and characteristics.
Recruiters say the reports help them focus on the character attributes which are hard to determine from the interview. Edge Hill University, who use Character DNA in their recruitment, said:
“Character DNA has been highly effective at ensuring we appoint individuals into the organisation that can contribute to our positive and engaging culture”
The CDNA tool can be used across the business. From improving motivation, to understanding team fit, to creating project teams, to understanding preferred communication styles and improving the working environment, helping co-workers better understand each other and teaching them to value the different strengths within the team.
Vicki says:
“What would normally take you 3 months to learn about someone you have in 5 pages of plain English. Team leaders use the reports to enhance team dynamics and motivation – and candidates love learning more about themselves, too!”
The reports proved so popular with clients that we now also deliver team profiling workshops, sometimes with 30+ delegates, which have been a hit with companies across the UK. Feedback so far has been fantastic.
Vicki says:
“Character DNA Workshops give leaders and their teams a valuable insight into aspects of their personality and how it can drive behaviour in the workplace. The workshop also encourages individuals to examine how that behaviour impacts and effects those around them – and we deliver this in a fun, interactive way.”
The British Board of Film Classification has just started to use the character DNA tool – and they are already a fan:
“It’s fascinating to see the results of the research, and the organisation team wheel and where each of us sits on it. It’s a great tool, very user friendly and Skillsarena provide fantastic customer service!”
Vicki says customer service is something the company prides itself on:
“We strive to deliver a good service and put clients first. The professionalism and availability of the support team keeps clients coming back to us. No answerphone, no ticketing systems and no SLAs.”
Meet some of the Skillsarena team, discover their colour and learn one fact about them from their Character DNA Reports.
Jason Pierce - CEO Respectful of others, Jason’s supportive and loyal approach brings the whole team together. | |
Vicki Mann - Operations Director Determined and action orientated, Vicki is focused on achieving the end result! | |
Chris Bedford-Gay - Chief Technology Officer Logical and analytical, Chris investigates the detail before making a plan to progress. | ![]() |
| Denise Allen - Head of Marketing Everyday tasks can often be transformed into something much more enjoyable by the way that Denise adds energy and enthusiasm. |
Carol Reddin - Business Development Manager Carol is hard working, organised and acts responsibly. She will leave no stone unturned when it comes to detail. |
Skillsarena are offering HR Grapevine readers one free Character DNA report per organisation. To enquire about this offer and for further information on the product call 0845 434 2264 or email [email protected], quoting HR Grapevine.