Tailor-made offering | The challenges of personalising your wellbeing approach in a large company

Personalisation is a natural part of getting your employee value proposition right. Recognising that you have different personalities and people in your company, who all have their own needs, is an important understanding so you can adequately address those needs.

However, this awareness can also make it challenging to know how to address the wellbeing of a large, diverse workforce, whilst still having a personalised approach.

At the Benefex Forum 2024, Julie Stephens, Global Director of Wellbeing at Bupa, explained the important role managers play in offering a personalised experience that still adequately meets the needs of a diverse workforce. She explained: “Managers have a bigger impact on our mental health than our GP or spouse. We focus a lot on the manager role and describe what our expectations are of them. We communicate that knowing how their team are feeling is a part of their job. We also have a tool called Personal Energy, which is essentially a team session that is led by a manager as a facilitator.

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“These are facilitated conversations that help managers to identify what the signs in their team are of staff feeling burned out or feeling unfulfilled. And then we talk about different habits for staff to stay in the ‘green area’ of having good wellbeing – this is important for both employees and managers.”