Financial stability | Is money the biggest motivator for Gen Z?

Is money the biggest motivator for Gen Z?

A recent BBC article said that 70% of Gen Z feel money is the most important thing when looking for a job, which conflicts with the increasingly accepted idea that workers are caring more about perks and flexibility over the number on their paycheque.

Attitudes towards money amongst younger generations is changing, largely due to the introduction of unconventional jobs and shifts in what workers are prioritising. For the parents of those considered Gen Z, financial stability to support a family was a cultural norm, making salaries a main consideration when seeking a job.

Subscribe now to myGrapevine+ and get access to exclusive new content, and the full content archive.

Already a subscriber?Sign in

Welcome Back