Leading the way | Want to be a principled leader AND run a profitable business? Here's how

In this myGrapevine+ exclusive article, we explore whether you can be both a principled business leader and run a highly profitable business. It includes:

• Insight from leadership development experts Mike McLaughlin and Elaine Cox
• Why they believe the "safe and trusting" culture created by the principled leader can actually help drive profits
• Analysis into the ways in which leaders can juggle the needs of society with those of their shareholders.

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