Attention | How to make more time for 'deep work'

If you are managing a small business, you may be familiar with the practice of multitasking as you try to get all tasks done by yourself as quickly as possible. However, it seems that unfortunately the brain is not set up to work on more than one thing at a time.

According to an article from the Center for the Study of Technology and Society dubbed The Myth of Multitasking, it takes on average around 23 minutes to get back into a task when you are constantly battling interruptions and distractions such as telephone calls and emails, Inc reported.

While many of us may believe that multitasking is the most efficient way to get work done, experts recommend that you should take part in ‘deep work’, where you eliminate any distractions and concentrate on one thing only.

However, we are faced with a challenge as our brain likes familiarity and predictability, which is known as the status quo bias, meanwhile we are often guilty of thinking we are better at things than others, known as optimism bias, so being able to actually switch off from everything to allow ‘deep work’ to begin can be tricky to master.