How to use social media to engage your workforce - Step 2: 'Line management should be social too'

Line management should be social too

“A more social employee engagement has an equally important role in improving line management. Many organisations still rely heavily on manual process, static documents and set review periods to manage employees. This approach lacks the fluidity, instant feedback and two-way conversation needed to truly benefit workers. It is outdated, makes the business seem disinterested in employee development, and ultimately frustrates staff.

“It should be as easy for an employee to share their workplace achievements with their line manager – and receive feedback – as it is to share their personal achievements with their Twitter or Facebook network. The conversation with them should be constant, topical and immediate. People tend to update their social feeds weekly, at the very least, so how can annual reviews still be relevant in the digital age?”