How to Build an Effective Careers Page

A careers page is a great candidate attraction tool.

Not to be confused with a careers site (a separate micro-site that acts as the candidate-facing part of your applicant tracking system), a careers page is simply a section of your website that’s dedicated to promoting yourself as an employer.

If you don’t already have a careers page on your website, you should seriously consider including one. It doesn’t have to be anything fancy but it’s a really effective way of showcasing your vacancies and your employer brand.