Talent management | Getting millennial recruitment right

In HR circles, everyone is talking about millennials because by 2025, they’re expected to make up 75% of the working population. To attract and keep the best millennial talent, employers need to move away from traditional recruitment approaches.

This is the generation that began entering the workforce from 2000 onwards (hence the name). Born in the decade from the mid-80s onwards, demographic commentators describe millennials as confident, tech-savvy and concerned about inclusiveness and equal rights.

So, what should recruiters be doing differently?

1. The formal language that companies have adopted for decades doesn’t resonate that well with millennials. They respond to more transparent and direct communication and they’re looking for employers that share their values and approach to life. This isn’t just a ‘nice to have’ – these are young people who actively avoid dealing with companies if they don’t agree with their values, political stance or business practices.