8 hilarious global branding fails

8 global marketing fails

1. Coca-Cola's brand name, when first marketed in China, could be translated as ‘Bite The Wax Tadpole’.

2. Colgate launched toothpaste in France named ‘Cue’; however, that’s also the name of a French pornographic magazine.

3. Gerber marketed baby food in Africa with a baby on the label. However, in Ethiopia products usually have pictures on the label of what's inside since many consumers can't read.