If you don’t put as much effort into your Careers section as you do with your Homepage the candidate won’t bother to stick around.
You would be very surprised just how many huge organisations have really poor careers websites! It appears sometimes as though they don’t care what people think of them or what message they are conveying to potential future employees. It is often the case, however, that the design and functionality of their websites are limited by their Applicant Tracking Software or recruitment software suppliers who only offer limited website integration services.
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