Recruitment | How will you celebrate International Coaching Week?

The benefits of professional coaching — especially when offered beyond the leadership team to all employees — are wide-ranging.

From improving engagement and increasing retention, to empowering your teams and helping them uncover hidden strengths and skills, coaching can super-charge your workforce. And with AI and the digital revolution promising to transform each role in your business, the value of coaching will only continue to increase.

If you’re looking to kick-start a new coaching program or reinvigorate an existing one, now’s the time. The International Coaching Federation (ICF), a non-profit organisation dedicated to professional coaching, designates 12–18 May, 2025 as International Coaching Week. During this week, ICF hosts numerous events around the world, with the goal to bring people together to explore how coaching can unlock potential, fuel growth and inspire positive change.

Why focus on coaching?

All too often, coaching is offered only to the C-suite or high-level people leaders, denying most employees the chance to benefit from this helpful service. And when coaching is offered beyond leadership to more employees, it’s typically done so in a top-down approach, with the areas for development already predetermined by management.