Isn't It Time We Stopped Talking About Coaching?

There are so many misnomers about coaching and so many practitioners piling in with their myriad array of interpretations and disciplines that it’s easy to get hung up on the discipline of coaching rather than the desired outcome. Isn’t it time we stopped talking about coaching?

Organisations are increasingly embracing coaching as a method of supporting people to address relationships, performance, career challenges, and issues about wellbeing. It is a task often outsourced to external executive coaches but more frequently coaching is also provided by internal coaching functions.