Diversity & Inclusion | The simple, zero cost, first step we all need to take to help defeat Unconscious Bias

The simple, zero cost, first step we all need to take to help defeat Unconscious Bias

Unconscious Bias explains the way our brains process information without our conscious brain being aware of it. The busy unconscious part of our brain provides us information which would have been useful to us when we were cave dwellers but in modern society, this information often leads to discrimination.

The simplest example would be that before we lived in a civilised world, every other person from outside our tribe could have been a direct threat to both us and our tribe. So our unconscious brain has been trained to be more fearful of people who do not look, talk and act like us.

So, it’s simple, to defeat Unconscious Bias, all we need to do is change about 300,000 years of evolution.

This is not easy.

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