No matter how great, innovative or successful your company is, simply posting job ads and waiting for the best candidates to apply is not enough anymore.
Chief executives view the unavailability of talent and skills as the biggest threat to their business (PwC CEO Survey). Companies are also finding it harder to attract performers on a market that is becoming more and more competitive and are struggling to successfully fill position in under 12 weeks. Another study by MRI Network, revealed that 86% of recruiters feel the market is now candidate-driven and they are right.
This shift in paradigm is the reason why candidate experience is now a priority for recruitment and HR departments to stand out from the competition and land top talent, which is not an easy task. HR’s challenges goes beyond “just” the recruitment process.
What happens to those great other candidates you couldn’t hire because choosing the best is sometimes difficult? You may want to hire them anyway for another position. Or those former employees that left but you wish hadn’t, wouldn’t you want them to boomerang back? And what about all the other qualified and interesting people you had to reject?
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