Culture change | 'Sickfluencers' online trend concerns HR, but employers urged not to make assumptions

A growing social media trend is raising fresh concerns for employers, as influencers share advice on claiming sickness and disability benefits online.

That is the rise of the ‘sickfluencer’ - content creators who post tips on accessing sickness-related support, often linked to conditions such as ADHD, autism and anxiety – are gaining traction across platforms.