'Fundamental' | Shopify CEO to staff: Prove AI can't do the job before hiring humans

Ever feel like you could do with an extra pair of hands to help you with a burdensome workload or demanding project?

At e-commerce platform Shopify, employees who feel such a strain can’t necessarily expect extra headcount on their teams anytime soon, according to their chief executive.

Instead, CEO Tobi Lutke has ordered staff to prove they “cannot get what they want done using AI,” before asking for extra hires.

Shopify CEO orders staff to embrace AI agents

On Monday, the executive published an internal memo on X, following reports it had been leaked elsewhere.