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2025 has seen several prominent companies – from BP to Meta – shift core business priorities to protect financial performance and/or amid pressure from shareholders.
But one eminent HR leader – Roberto Di Bernardini, former CHRO at Danone and Banco Santander – argues now is the time when organisations must align profit with purpose. HR professionals, he argues, play a fundamental role in helping strike this balance.
He joins the HR Grapevine podcast to discuss making this ambition a reality, including examples of firms that truly embody a sense of purpose beyond profits, and to explore how HR leaders can keep their businesses accountable by aligning these objectives.
