Bud Light fiasco | Ex-employees criticise leadership for their 'cowardice' and lying

Ex-Bud Light employees have accused their previous employer of ‘cowardice’ and lying to staff during the Dylan Mulvaney case, which saw the drinks brand backtrack on their partnership with the trans influencer.

An abbreviated version of the controversial saga includes Bud Light partnering with Mulvaney, a TikTok star with over 10million followers on the platform, to then retract their relationship with the star, and ultimately their alignment with the trans community, after criticism from a vocal part of their anti-trans consumer-base.

The beer brand has seen a 30% drop in their revenue since the partnership in April, but ex-employees are accusing leadership of ‘cowardice’ for not supporting the influencer, and for lying to staff about the diminishing state of the company.

In an insight into the inner workings of the brand during the fiasco, ex-employees spoke to the Guardian anonymously, saying that company bosses were operating from a place of fear and were vetting comments on Instagram to skew public perception.