Earth Day | Staff would take a pay cut for an environmentally-conscious firm

Staff would take a pay cut for an environmentally-conscious firm

Today (April 22) marks the annual Earth Day – a day dedicated to support for environmental protection. And, in line with the theme of the day, tech giant IBM has launched a new sustainability study and global index.

The study, which polled over 14,000 consumers in locations such as the US, the UK, Canada and Germany, discovered that the pandemic has had a direct impact on customer views on sustainability – which is impacting employment decisions.

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