Over the past few years, Katie Buchanan, Head of Sustainability at Virgin Media, said that there has been a notable shift in the view of sustainability from a “‘nice to think about’ to a core part of how businesses work today”.
She told HR Grapevine: “Consumers, regulators, the Government and society are increasingly and understandably demanding more transparency, accountability and action from big businesses on environmental and social issues.” Simply put, she said that it is no longer acceptable for businesses to play a ‘passive’ role in society, adding that they need to adapt and respond to emerging issues – whether this is reducing environmental impact or supporting communities.
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