Creating a clear and well-articulated company purpose can help organisations thrive. According to Think Parrallax, having a defined company purpose helps set long-term business strategies, creates a competitive edge, inspires innovation, increases brand loyalty and can also help with employee attraction, retention and engagement. Employers can reap multiple benefits from having a strong company purpose, which is something that even those at the top are consciously aware of. This is supported by statistics highlighted in PwC’s 2016 report Putting Purpose to Work: A study of purpose in the workplace, which found that 79% of business leaders believe that company purpose is central to business success. Whilst having a strong and clear company purpose is good for businesses in a commercial...
Access all our great content with a FREE myGrapevine account
- Personalise your topic feed
- Free access to premium content
- One-click registration for webinars and downloads
- Save your favourites
- Exclusive offers
* By registering you agree that you have read and agree to our Terms and Conditions and that Executive Grapevine International Ltd and its partners may contact you regarding relevant content and products.
If you find yourself asked to register again, please make sure that your browser cookie is enabled.
We would like you to become part of HR Grapevine and join the most engaged online communities of HR Professionals in the UK. Thousands of HR Professionals just like you have already registered with HR Grapevine and we would like you to join in - its FREE!
However, an EU regulation coming our way means that to continue hearing from us, you will need to become a registered user. No matter the outcome of BREXIT, this regulation will apply to us while we remain in the UK and perhaps beyond.
Access across the HR Grapevine site will continue to be free of charge once you register.
Every reader we retain, is very important to us, and we would appreciate you taking the time to Register with us now.