Animal Crossing | Firm replicates office in game to attract talent

An employer has built a replica of its own office in a Nintendo game to aide in attracting a diverse slate of candidates.

The independent creative agency Waste has developed a virtual version of its London-based office on its own island in the popular Nintendo game Animal Crossing: New Horizons. The mock-office showcases the Boardroom, artwork that hangs in the space and staff desks – many of which are covered with papers and storyboards  – to give prospective candidates a flavour of what the working environment looks like.