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PODCAST | How HR can master comms in a crisis

How HR can master comms in a crisis

 
Earlier this week, Prime Minister Boris Johnson enforced a strict three-week lockdown, meaning most of the country, if they can, is now working from home. During this time it is vital that virtual communication channels are clear and effective – to ensure that staff feel supported and business continues to tick over. 

Emma Ferns, Director EMEA Communications, Instructure, told HR Grapevine that communication was of central importance – adding that HR has the essential task of disseminating internal company information effectively, as well as having the added challenge of sharing and communicating new Government advice that is unveiled each day. 

She said: Keep dialogue straight forward and consistent. In order to manage anxiety, leaders must give concise and easily actionable advice at regular intervals. 

“Don’t overload your teams with updates. Keep them fresh and relevant, share the most up-to-date advice and avoid any contradictions to ensure that neither complacency nor panic set in."

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