Social media | HUGE number of Brits snub colleagues online

While social media platforms may be useful in branding and business contexts, new research has found that 40% of British workers would never add colleagues on a personal social media account.

Ebuyer’s survey of 1,000 Brits found that employees were the most reluctant to add colleagues on Snapchat (51%), closely followed by Twitter (43%).

Yet, at the other end of the spectrum, Brits seemed more willing to add new colleagues on Facebook, with less than a quarter (24%) opting to never send a friend request to their co-workers.

Lee Weymouth, Commercial Director at Ebuyer, explained that the breadth of social media is currently greater than ever. “With social media being such a powerful tool in helping us connect with new people, it is interesting to see such a high proportion of people reluctant to do so with co-workers. This could be for privacy reasons or an attempt to keep their work and personal lives separate.