In the summer of 2017, the internet became awash with reports of guest experiences at the now infamous Fyre Festival.
The event, which was billed as a high-end ‘luxury music festival’ to be held in the Bahamas, drew customers in with a high-profile visibility campaign promising music from world-renowned talent, beach escapades with some of the internet’s biggest celebrities and a barrage of personal pampering – including a full menu of the finest cuisine the world has to offer.
Leadership | Leaders not robots
Little did the public know that beneath its slick branding and big promises, the event, the company and the core idea of the event was failing at a spectacular level.
Fast-forward to 2019 and online streaming service Netflix re-ignites the media furore around the anti-event with a deeply personal insight into the events that led to the festival’s failure and the frankly shocking actions of its founder Billy McFarland – who is now facing six years of imprisonment and $26million in restitution.
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