Employees want to work for purposeful companies

New research has shown the that younger employees are more likely to consider a position at a purposeful company – with some putting purpose ahead of pay.

According to MSD, a UK-based pharmaceutical company, nearly three-quarters of young workers (18-34) would be happier working with a clear purpose.

With additional LinkedIn data, taken from a 2016 study, suggesting that 37% of the professional network’s users characterise themselves as purpose-driven, hiring managers could experience a boost in vacancy interest if they foreground their organisation's purpose.

Wade Burgess, CEO of Shiftgig, a mobile recruiting platform, explained that recruiters and hiring managers just can’t ignore this candidate demand.