Notion started working with BT in the wake of a period of significant change and controversy for the telecommunications company. During this difficult period, the company had faced challenges that had left them a little battle worn but ready for change.
Our challenge was to help BT restore their brand advocacy and improve employee confidence by helping them to modify the behaviours of their internal communications team.
Notion designed a bespoke development programme for the internal communications team called, ‘Developing Influence as a Trusted Advisor’ which introduced BT to Notion’s unique ‘Operational Coaching’ model. As a result of the programme, BT witnessed their Internal Communications Business Partners transform into ‘trusted advisors’, with new skills, that enabled them to help leaders to engage more effectively with employees, and prepare them to lead through change.
In the words of BT
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