Less than half of in-house recruiters are regularly measuring their recruitment sourcing channels, according to Eploy’s UK Candidate Attraction Report.
Over 600 recruiters (49% in-house, 51% agency) were surveyed to determine the candidate sourcing channels and recruitment marketing techniques that are working best for their organisation.
The report found that in-house recruiters are more likely to keep a close eye on their careers site application levels and monitoring their agencies or PSL – in both cases 51% of in-house recruiters claim to be regularly measuring these channels.
Print advertising which, according to the survey, is the overall lowest ranked for candidate quality and quantity, is also the least measured channel by those who use it. It is regularly monitored by only 22% of in-house recruiters and 25% of agencies.
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