Creating innovation: be the leader they need you to be

Audiences for leadership advice and guidance have a surprising appetite for simplicity. Despite ample evidence that workplaces, organisations and even that near meaningless phrase, ‘life in general’, are complex, ambiguous and more organic than systematic, it is the soundbite, the pull quote or the numbered list that grabs their attention. In the spirit of ‘giving them what they want’, therefore, a single sentence of advice about leading for creativity and innovation:

Be the great leader you always wished you’d had.