How to retain and attract top talent through benefits - A case study

Samsung Electronics, a global leader in technology, has an ambitious vision: to inspire the world by opening up possibilities and to create the future. But being at the forefront of technology and innovation is a tall order, and only an army of the most talented professionals can achieve this. The battle for talent is fierce in the Tech sector, so creating a culture where people are highly engaged and feel truly valued has been critical for Samsung to support its recruitment strategy and drive retention.

With nine locations across the UK and a diverse demographic to engage, it was vital to understand what employees really wanted from their reward packages. Special attention was paid to both the provision of flexible benefits and to the pension scheme, aiming not only to have as many employees as possible joining the scheme, but also for them to make high enough contributions to secure their financial futures.

The Solution

Instead of guessing what Samsung’s employees wanted, extensive research was carried out, analysing take-up and usage rates for all benefits, as well as giving all employees a chance to say what they liked.