How to make the most of your rewards programme

Debra Corey is Group Reward Director at Reward Gateway, the world’s leading provider of employee engagement technology. Speaking with HR Grapevine, she discusses the importance of developing your rewards programme and improving benefit strategy companywide.

What are the benefits of a strong rewards strategy?

“A rewards programme can be a great way to increase engagement with your staff and show that their work is valued. But offering any old rewards isn’t enough; you need to create a strategy that will resonate with and be appreciated by your employees.

“Let me ask you a question, would you go on a trip without knowing where you were going?  Randomly throwing things into a suitcase hoping they’re what you need?  Just like packing a bikini for Alaska, offering rewards that your staff aren’t interested in won’t get you anywhere! A strong rewards strategy will have taken into account what really matters to employees, and how that can be used to show that they are valued.