Match.com hires international dater

Match.com hires international dater

Leading online dating platform, Match.com, has hired a “date explorer” to travel the world in an effort to learn more about dating cultures in five major international cities.

Professional blogger, and dating enthusiast, Laila Swann has been selected from over 750 applicants for a “once-in-a-life time opportunity” to journey to the likes of New York, Paris and Brazil going on several dates and talking to experts and fellow singletons along the way.

Swann is no stranger to travel, having to fly at least twice a month to report for her fashion and lifestyle blog, LailaLoves.co.uk, which has gained her over 270,000 followers on Twitter, 76,000 on Instagram and more than two million views on her YouTube channel.

She claims: “I’ve been busy preparing myself for the job of a lifetime. There’s something refreshing about meeting new people from different cultures and backgrounds and finding out what makes them tick. I can’t wait to bring all my findings back.”

The all-expenses paid trip is partly in response to a recent survey by Match.com which found that just 26% of Britons are considered “good daters” in comparison to much higher figures elsewhere in the world.

Kate Taylor, Dating Expert at Match.com explains: “We are already hugely influenced by other nations in all areas of life, from what we eat and drink, to how we spend our leisure time, so Laila’s findings will be fundamental to how we date in the future.”

Swann will be documenting her entire trip on her twitter page. 


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