Our brains are masters at ‘filling in the blanks’. We see something, compare it to our store of past memories, reach a conclusion and then act on it.
This pattern-recognising ability is very useful. It saves time, lets us make quick decisions, and helps us interpret our world.
However, this hinders our creativity – because our thinking falls into the same patterns. To be more creative we need to break the model and approach challenges from a fresh perspective.
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