Corporate ethics | What is B Corp status and why could it be beneficial for your company?

In business, there's a prevailing notion that one must choose between profitability and social responsibility.

However, this simply isn't true. In fact, this dichotomy is increasingly being challenged by a new breed of companies who are proving that it's possible to do well financially while also doing good for society and the environment. Often, these organizations go by the term 'B Corps'.