Business imperatives | Why CPOs might finally be edging closer to the boardroom

HR leaders have been arguing for some time that alignment with C-Suite objectives is the best way to optimise their effect on the bottom line and see measurable ROI in their efforts.

The Holy Grail has been for recruitment and retention to attain the same level of importance to leadership as sales, marketing and PR.

And, if the World Economic Forum’s new Chief People Officers Outlook report is anything to go by, it’s very much starting to happen.

CPOs are finding themselves much closer to business strategy as organizations face short-term uncertainty coupled with long-term transformation and what were once called “unknown unknowns”