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Amazon’s employer reputation continues to flounder, following reports that a warehouse employee injured in the deadly New Year’s Day truck and shooting attack on Bourbon Street, New Orleans, was initially denied a leave of absence.
Alexis Scott-Windham, from Mobile, Alabama, was struck by a truck and shot in the foot during the attack, which killed at least 15 people and injured dozens. Despite suffering multiple fractures and still having a bullet lodged in her foot, her initial request for time off was reportedly rejected by her Amazon workplace.
Describing the incident to local media, Scott-Windham said: “He was coming so fast, there wasn’t any time to move all the way out the way. I was just blessed that I only got shot in the foot and I made it back home.”
Following public outcry, Amazon reversed its decision, granting her paid leave. Company spokesperson Kelly Nantel said: “We wish her a full recovery and look forward to welcoming her back to work once she’s able.”
History of labor disputes
Amazon’s handling of employee welfare has frequently drawn criticism, particularly regarding workplace conditions, pay, and treatment. In 2023, the US Department of Labor issued hazard alert letters to Amazon, citing the company’s failure to adequately protect workers from ergonomic risks, including high rates of musculoskeletal disorders and low back injuries. Reports also highlighted that Amazon warehouse workers experience injury rates significantly higher than industry averages.
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The firm has long resisted unionization efforts, with high-profile incidents highlighting the company’s contentious relationship with labor organizing. In 2020, the firing of Christian Smalls, a Staten Island worker who led protests over COVID-19 safety concerns, drew widespread condemnation. Internal Amazon notes later revealed executives had used disparaging language to describe Smalls and allegedly strategized to undermine broader labor movements.
Despite Amazon’s resistance, labor unions are having some success with the organisation. In June 2023, Amazon Labor Union members voted to join the International Brotherhood of Teamsters, marking a significant victory for advocates pushing for improved worker rights and protections.
Implications for HR leaders
For Chief Human Resources Officers and HR executives, Amazon’s latest controversy serves as a cautionary tale about the importance of responsive and ethical HR practices. Mishandling employee welfare - particularly in high-profile cases - can result in reputational damage and legal scrutiny, jeopardizing employee trust and workplace morale. And from a PR perspective, it’s an absolute howler to have weaknesses within your organization highlighted in the context of a global news story that illicit nothing but sympathy for the victims.
Policies must balance operational efficiency with employee wellbeing, fostering an environment where workers feel valued and supported. As labor movements continue to gain momentum, organizations resistant to change risk alienating their workforce and attracting the wrong kind of headlines.
