As some major corporations distance themselves from diversity, equity, and inclusion (DEI) initiatives, a senior executive at Wells Fargo has reaffirmed the bank's own commitment, describing it as a "business imperative."
Ruth Jacks, executive vice president and head of commercial banking for diverse segments at Wells Fargo, defended DEI practices in a recent podcast, emphasizing their importance in an evolving business landscape.
"What I would say to anyone about DEI is that we say it's the right thing to do, because it is. For anyone in the business world, we also recommend that it's a business imperative," Jacks said.
Her comments come at a time when companies such as Ford, Harley-Davidson, John Deere, and Molson-Coors have reportedly scaled back their DEI efforts in response to criticism from right-wing opponents of diversity and hiring quotas in large corporations.
Jacks highlighted the changing demographics of the United States as a key factor driving the need for continued focus on DEI. "The country's changing. Literally, our country dynamic is changing. The majority is becoming the minority," she explained.
She warned that failing to adapt to the reality of diversity could have significant business consequences. "If we don't learn how to work with people that don't look like us, that didn't go to the same church as us, that don't have the same orientation, we will lose business," Jacks warned.
Dialling back on DEI
Acknowledging the apparent "dialling back" of diversity initiatives in some quarters, Jacks remained firm on the business case for DEI. "The one thing that we are all into within the business world is green," she stated, emphasizing that revenue generation necessitates engagement with diverse communities.
"If you're in business and you're trying to generate revenue, then you're going to do what it takes to generate revenue. And DEI is a big part of that," she said.
The Wells Fargo executive's stance underscores that not all major corporations are retreating from DEI commitments. Her comments suggest that some businesses continue to view diversity and inclusion as essential components of their growth strategies and community engagement efforts.
Jacks concluded by reaffirming Wells Fargo's commitment to both legal compliance and DEI principles: "We will follow the law and we will follow the rules and the regulations, but we are a business and DEI is a business imperative."
As the debate over corporate DEI initiatives continues, Wells Fargo's position illustrates the complex balancing act many companies face in addressing diversity while navigating political and social pressures.
While there has been opposition from some high profile corporations, there has also been support from numerous Fortune 500 companies, including JP Morgan Chase CEO Jamie Dimon, and leaders from Cigna, Mastercard, ConocoPhillips and others.