Gary Lineker’s departure from the BBC is the latest high-profile example of how social media can end a career, even when the individual involved apologises and takes responsibility.
His most recent post, which included a rat emoji in a comment about Zionism, clearly overstepped the mark. He has since admitted as much, apologised, and said he would “never consciously repost anything antisemitic.” That should have been the end of the matter. But it wasn’t.